...Grow Membership and Loans

Through the League and its NJCUL Services Corporation Business Partners, you'll find many solutions to grow membership, loans and non-interest income. 


Field of Membership Tool (FREE to NJCUL Members)
Allows credit unions to visualize and test FOM and member growth strategies. See if a selection would be approved by NCUA as a community charter, underserved area, or rural area. Search for employers by industry, number of employees, proximity to credit union branches, and existing SEG relationships. Assess locations for new branches by considering existing FOMs, consumer demographics, competing financial institutions, and more. 

Balance Transfer Loans
Recapture dollars from members that have non-CU rewards credit cards by helping them pay off high interest balances. With SimplyCredit’s balance transfer tool, members get and manage loans from your credit union. The system is turnkey—SimplyCredit manages and executes the marketing campaign too. One $50M credit union saw $1M in new loans in just 90 days. Startup costs are WAIVED for NJCUL members!

Shared Branching
Grow your presence to over 5,000 branches nationwide to improve convenience for your membership. Help defray the cost of underutilized lobbies by earning non-interest income for accepting guest credit union members, while strengthening the credit union movement. Enhance disaster recovery by giving members another option for service when the inevitable happens.  Discounts available to NJCUL Members!

njBIZloan Connection
NJCUL Member-only MBL network, with benefits for all size credit unions. Earn income by referring business loans for a referral fee, funding loans directly, and/or with participations.

100% LTV Home Equity Product
Make more Home Equity Loans without taking on additional risk and help members with home improvement and other needs.

CO-OP ATM Network
Add convenience and increase share of wallet through the CO-OP ATM Network with over 30,000 ATMs nationally.

Serving the Non-Traditional Member
Increase non-interest income with distribution of reloadable, pre-paid or gift cards.

Home Improvement Loan Participations
With access to LendKey’s nationwide network of vetted contractors, and creditworthy borrowers—home improvement loan participations provide attractive lending opportunities. Startup costs are WAIVED for NJCUL members ($5,000 value)!